Megawati Simanjuntak, Dr., SP, M.Si

NIDN 0003117203
NIP
SCOPUS ID 57190307811
Email
ID SINTA -5988683
No. Perguruan Tinggi Gelar Akademik Tanggal Ijazah Jenjang
1 Institut Pertanian Bogor S.Pt 2013 S1
2 Institut Pertanian Bogor M.M 2018 S2
The effects of knowledge, religiosity value, and attitude on halal label reading behavior of undergraduate students

M Simanjuntak, MM Dewantara
ASEAN Marketing Journal, 65-76
22 2015
Karakteristik sosial demografi dan faktor pendorong peningkatan kinerja kader posyandu

M Simanjuntak
Jurnal Wira Ekonomi Mikroskil: JWEM 2 (1)
22 2012
Factors affecting consumer interest in electronic money usage with Theory of Planned Behavior (TPB)

A Nugroho, M Najib, M Simanjuntak
Journal of Consumer Sciences 3 (1), 15-27
17 2018
Faktor-faktor yang mempengaruhi kesejahteraan keluarga dan prestasi belajar anak pada keluarga penerima Program Keluarga Harapan (PKH)

M Simanjuntak
Institut Pertanian Bogor, Bogor, Indonesia
17 2010
Persepsi Dan Preferensi Iklan Mempengaruhi Niat Beli Anak Pada Produk Makanan Ringan

U Sumarwan, M Simanjuntak, Y Yurita
Jurnal Ilmu Keluarga & Konsumen 5 (2), 186-192
14 2012
Kontribusi ekonomi dan peran ganda perempuan serta pengaruhnya terhadap kesejahteraan subjektif

H Puspitawati, M Simanjuntak, L Hayati
Jurnal Ilmu Keluarga & Konsumen 5 (1), 11-18
14 2012
Karakteristik demografi, sosial, dan ekonomi keluarga penerima Program Keluarga Harapan (PKH)

M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 3 (2), 101-113
12 2010
The Impact of Product Quality, Service Quality, and Customer Loyalty Program perception on Retail Customer Attitude

RA Putra, H Hartoyo, M Simanjuntak
Independent Journal of Management & Production 8 (3), 1116-1129
11 2017
Kepuasan dan loyalitas petani padi terhadap pestisida

F Mustikarini, R Retnaningsih, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 7 (2), 93-102
11 2014
Online shopping behavior on generation Y in Indonesia

M Simanjuntak, I Musyifah
Global Business and Finance Review 21, 33-45
10 2016
Pengaruh Program Corporate Social Responsibility (CSR) Terhadap Kesejahteraan Keluarga Di Sekitar Tambang

GC Nirmaya, I Muflikhati, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 7 (1), 19-29
10 2014
THE ENTREPRENEURIAL POTENTIAL AMONG UNDERGRADUATE STUDENTS

M SIMANJUNTAK, I AWWALIYAH, RJ HAYATI, ARTANTO
Jurnal Bisnis & Manajemen 17 (2), 75-84
8 2016
The effect of value and reference group on young consumer’s hedonic buying

D Hartatin, M Simanjuntak
Journal of Consumer Sciences 1 (1), 33-46
8 2016
Kesiapan menikah dan pemenuhan tugas keluarga pada keluarga dengan anak usia prasekolah

E Sunarti, M Simanjuntak, I Rahmatin, R Dianeswari
Jurnal Ilmu Keluarga & Konsumen 5 (2), 110-119
8 2012
A general structural equation model of the emotions and repurchase intention in modern retail

M Simanjuntak, H Nur, B Sartono, M Sabri
Management Science Letters 10 (4), 801-814
7 2020
How commitment, satisfaction, and cost fluctuations influence customer loyalty

A Samudro, U Sumarwan, M Simanjuntak, EZ Yusuf
Samudro, A, 115-125
7 2019
Perceived value, social bond, and switching cost as antecedents and predictors of customer loyalty in the B2B chemical industry context: A literature review

A Samudro, U Sumarwan, EZ Yusuf, M Simanjuntak
International Journal of Marketing Studies 10 (4), 124-138
7 2018
The effects of religiousity, pricing and corporate image on the attitude and the Intention to use sharia micro financing

Z Shabrina, LN Yuliati, M Simanjuntak
Indonesian Journal of Business and Entrepreneurship (IJBE) 4 (2), 197
6 2018
Pengaruh motivasi pesan dan penyajian buklet terhadap persepsi dan pengetahuan tentang jajanan sehat

MD Djamaludin, M Simanjuntak, N Rochimah
Jurnal Ilmu Keluarga dan Konsumen 5 (1), 67-76
6 2012
Assessing the effects of perceived quality and perceived value on customer satisfaction

A Samudro, U Sumarwan, M Simanjuntak, E Yusuf
Management Science Letters 10 (5), 1077-1084
5 2020
How to manage customer satisfaction through brand association and perceived value strategy

V Susanti, U Sumarwan, M Simanjuntak, EZ Yusuf
J. Mgt. Mkt. Review 4 (3), 184-193
5 2019
Generation Y’s complaint behavior toward online shopping

M Simanjuntak
Independent Journal of Management & Production 10 (1), 101-116
5 2019
Perilaku pembelian hedonis generasi z: promosi pemasaran, kelompok acuan, dan konsep diri

AF Ramadhan, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 11 (3), 243-254
5 2018
The effect of lifestyle, perception, satisfaction, and preference on the online re-purchase intention

WV Pebriani, U Sumarwan, M Simanjuntak
Independent Journal of Management & Production 9 (2), 545-561
5 2018
Tingkat kepuasan keluarga berpendapatan rendah terhadap sumberdaya yang dimiliki

RAB Kusumo, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 2 (2), 122-136
5 2009
Enhancing customer retention using customer relationship management approach in car loan bussiness

M Simanjuntak, NE Putri, LN Yuliati, MF Sabri
Cogent Business & Management 7 (1), 1738200
4 2020
The Effect Of Marketing Mix On “Kpr Xtra Bebas” Decision Making In Bank X Regional I

KM Arthur, A Asmara, M Simanjuntak
Journal of Consumer Sciences 4 (1), 1-12
4 2019
Pengaruh perceived brand quality, perceived value dan switching cost terhadap customer satisfaction dan brand loyalty: studi pasar industri kimia di Indonesia

V Susanti, U Sumarwan, M Simanjuntak, EZ Yusuf
MIX: Jurnal Ilmiah Manajemen 9 (2), 293224
4 2019
THE QUASI EXPERIMENTAL STUDY OF THE INFLUENCE OF ADVERTISING CREATIVITY AND EXPOSURE INTENSITY TOWARD BUYING ACTION WITH AIDA APPROACH

RD Budiawan, A Satria, M Simanjuntak
Independent Journal of Management and Production 8 (2), 378
4 2017
Karakteristik Sosial Demografi dan Faktor Pendorong Peningkatan Kinerja Kader Posyandu

S Megawati
Jurnal Penyuluhan 10 (1)
4 2014
Nilai dan Tipe Konsumen Rumah Tangga dan Kaitannya dengan Perilaku Pembelian Produk Makanan Kemasan

A Ruwani, R Retnaningsih, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 7 (1), 48-57
4 2014
Persepsi Risiko dan Niat Penggunaan Alat Kontrasepsi

AML Putri, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 6 (3), 199-205
4 2013
Penanganan komplain dan komunikasi Word-Of-Mouth (WOM)

M Simanjuntak, UK Hamimi
Jurnal Ilmu Keluarga & Konsumen 12 (1), 75-86
3 2019
Analysis on Intention of Purchasing Organic Foods by The Undergraduate Students of IPB Using The Theory of Planned Behavior Approach

H Setiawati, H Hartoyo, M Simanjuntak
Jurnal Manajemen & Agribisnis 15 (2), 198
3 2018
Relasi gender, tekanan ekonomi, manajemen keuangan, strategi nafkah, dan kualitas hidup pada keluarga nelayan

B Kumalasari, T Herawati, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 11 (2), 108-119
3 2018
Faktor Determinan Preferensi dan Perilaku Konsumsi Teh Hitam dan Hijau

A Nugraha, U Sumarwan, M Simanjuntak
Jurnal Manajemen & Agribisnis 14 (3), 198
3 2017
EFFECT OF BRAND EQUITY DIMENSION ON PURCHASING BEHAVIOR (CASE STUDY: AROMA BAKERY AND CAKE SHOP IN MEDAN)

IM Pulungan, U Sumarwan, M Simanjuntak
Journal of Marketing and Consumer Research 26 (2016), 9
3 2016
Self-esteem, money attitude, credit card usage, and compulsive buying behaviour

M Simanjuntak, SR Ambar
Economic Journal of Emerging Markets 8 (2), 128
3 2016
Consumer Empowerment Index among Undergraduate Students of Bogor Agricultural University, Indonesia

S Megawati
Asian Journal of Business and Management 3 (3), 183 – 191
3* 2015
Faktor Suku dalam Pola Komunikasi, Penyesuaian Suami Istri, dan Keharmonisan Keluarga

VS Septiana, D Krisnatuti, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 7 (1), 1-9
3 2014
Modelling consumer empowerment level

M Simanjuntak, S Amanah, H Puspitawati, P Asngari
Economic Journal of Emerging Markets 5 (2), 109-119
3 2013
Sosial ekonomi dan indeks massa tubuh (IMT) pria dewasa dalam kaitannya dengan faktor risiko penyakit jantung koroner di perdesaan dan perkotaan Bogor-Jawa Barat

SA Marliyati, M Simanjuntak, DS Kencana
Jurnal gizi dan pangan 5 (1), 15-25
3 2010
Online bike: Role of perceived technology, perceived risk, and institution-based trust on service usage via online trust

LN Yuliati, HA Dradjat, M Simanjuntak
Cogent Business & Management 7 (1), 1-19
2 2020
PERILAKU PENGGUNAAN INTERNET BANKING SEBAGAI ALAT TRANSAKSI FINANSIAL

IIP Heryani, M Simanjuntak, A Maulana
Jurnal Aplikasi Bisnis dan Manajemen (JABM) 6 (1), 87-87
2 2020
THE EFFECT OF MARKETING MIX AND BRAND IMAGE ON CUSTOMER LOYALTY OF REMIXED MORTAR

M Simanjuntak, U Sumarwan, AD Situmorang
Independent Journal of Management & Production 11 (2), 450-472
2 2020
Rational antecedent framework of brand satisfaction in the industrial market: assessing rational perceived quality and rational perceived value roles

V Susanti, U Sumarwan, M Simanjuntak, EZ Yusuf
International Review of Management and Marketing 10 (1), 19-26
2 2020
The Influence of Marketing Mix and Word of Mouth Towards Brand Image and Usage of Online Bike Usage

FY Rahman, LN Yuliati, M Simanjuntak
Indonesian Journal of Business and Entrepreneurship (IJBE) 5 (3), 287
2 2019
Analysis of factors affecting the satisfaction and loyalty of the use of cargo services: A case study of PT. BEX

A Arief, S Megawati
Russian Journal of Agricultural and Socio-Economic Sciences 87 (3)
2 2019
KERENTANAN, STRATEGI KOPING, DAN PENYESUAIAN ANAK DI LEMBAGA PEMBINAAN KHUSUS ANAK (LPKA)

NN Sopiah, D Krisnatuti, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 10 (3), 192-203
2 2018
Consumer’s Attitude and Willingness to Pay for Organic Rice

QN Fathia, R Nurmalina, M Simanjuntak
Indonesian Journal of Business and Entrepreneurship 4 (1), 11-21
2 2018
Perceived quality and relationship quality as antecedents and predictors of loyalty in the chemical industry: A literature review

A Samudro, U Sumarwan, M Simanjuntak, EZ Yusuf
European Scientific Journal 14 (28), 173-192
2 2018
Kerentanan konsumen dan perilaku pembelian produk makanan kemasan

M Simanjuntak, FS Utami, IR Johan
Jurnal Ilmu Keluarga & Konsumen 8 (3), 193-203
2* 2015
Study of Consumer Education in Bogor, Indonesia

M Simanjuntak, S Amanah, H Puspitawati, PS Asngari
Asian Journal of Business and Management 2 (5), 481-490
2 2014
Consumer empowerment profile in rural and urban area

M Simanjuntak, S Amanah, H Puspitawati, PS Asngari
ASEAN Marketing Journal
2 2014
Tingkat keberdayaan dan strategi pemberdayaan konsumen

M Simanjuntak
Disertasi). Institut Pertanian Bogor, Bogor, Indonesia
2 2014
Empowering Marginal Communities In Raincity To Shape Human Resources Excellence And Entrepreneurship

A Harianto
Humanities & Social Sciences Reviews 2 (1), 82-85
2 2014
ANALISIS PERILAKU PEMBELIAN BUAH DI PERDESAAN DAN PERKOTAAN

R Retnaningsih, R Parhati, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 6 (2), 127-136
2 2013
Analisis Perilaku Pengaduan Konsumen Melalui Yayasan Lembaga Konsumen Indonesia (YLKI) dan Harian Kompas Tahun 2007

MD Djamaludin, H Rochany, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 1 (2), 198-219
2 2008
Analisis Perilaku Pengaduan Konsumen Melalui Yayasan Lembaga Konsumen Indonesia (YLKI) dan Harian Kompas Tahun 2007

MD Djamaludin, H Rochany, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 1 (2), 198-219
2 2008
Pola konsumsi pangan pria dewasa di pedesaan dan perkotaan Bogor-Jawa Barat: Kaitannya dengan faktor resiko penyakit jantung koroner

SA Marliyati, A Nasoetion, M Simanjuntak, M Puspitasari
Media Gizi dan Keluarga 2, 1-24
2 1932
Yurita. 2012

U Sumarwan, S Megawati
Persepsi dan Preferensi Iklan Mempengaruhi Niat Beli Anak Pada Produk …
2
CONSUMER EMPOWERMENT ON ONLINE PURCHASING

M Simanjuntak
Independent Journal of Management & Production 11 (1), 236-255
1 2020
KEPRIBADIAN, MOTIVASI, DAN PERILAKU KOMPLAIN BERDASARKAN SUKU

D Wandani, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 12 (3), 236-247
1 2019
Lifestyle, Self-Esteem, Money Attitude and Compulsive Buying between Generations

RR Ganiah, M Simanjuntak
Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB …
1 2019
Pengaruh Agen Sosialisasi dan Iklan TV terhadap Sikap dan Perilaku Menyikat Gigi pada Siswa Sekolah Dasar

Z Zikri, LN Yuliati, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 12 (2), 169-180
1 2019
DETERMINATION OF STUDENT DECISION FACTORS IN CHOOSING STUDY PROGRAMS IN THE FACULTY OF PUBLIC HEALTH AT ANDALAS UNIVERSITY, INDONESIA

A Dessy, S Megawati, A Siti
Russian Journal of Agricultural and Socio-Economic Sciences 91 (7)
1 2019
Consumer empowerment index of electronic product buying

M Simanjuntak, SA Putri
Independent Journal of Management & Production 9 (4), 1165-1183
1 2018
The Influence of Customer Commitment and Loyalty Program on Customer Advocacy Behavior in B2B Product

B Robby, LN Yuliati, M Simanjuntak
International Journal of Science and Research (IJSR) 6 (7), 1924-1930
1 2017
CONSUMER INVOLVEMENT IN ORAL NUTRITIONAL SUPPLEMENTS PURCHASING BEHAVIOR

DWIM FITRIYANI, LN YULIATI, M SIMANJUNTAK
Independent Journal of Management and Production 8 (2), 416
1 2017
APAKAH KEPRIBADIAN, KEKOSMOPOLITAN, DAN ORIENTASI NILAI MENENTUKAN KUALITAS HIDUP SUBJEKTIF KELUARGA?

M Simanjuntak, O Sabrina
Jurnal Ilmu Keluarga & Konsumen 8 (3), 173-181
1 2015
Pengembangan Indeks Keberdayaan Konsumen

M Simanjuntak, LN Yulianti
1 2015
Kepuasan Kerja Kader Posyandu Di Desa Ciherang Kecamatan Dramaga

M Simanjuntak, S Amanah, P Tjitropranoto, S Harijati
Jurnal Penyuluhan 9 (1)
1 2013
Family perception and participation and its influence on their wealth

LSL Utami, I Muflikati, M Simanjuntak
Economic Journal of Emerging Markets 3 (1), 43-53
1 2011
Pola Pengeluaran, Persepsi, dan Kepuasan Keluarga Terhadap Perubahan Penggunaan Energi dari Minyak Tanah ke LPG

M Simanjuntak, RAB Kusumo, M Nasarullah
Jurnal Ilmu Keluarga & Konsumen 2 (2), 164-174
1 2009
Analisis dan strategi meningkatkan kepuasan mahasiswa IPB terhadap penyelenggaraan akademik

R Retnaningsih, M Simanjuntak, A Khairati
Jurnal Ilmu Keluarga & Konsumen 2 (1), 64-76
1 2009
The Role of Motivation, Locus of Control and Financial Literacy on Women Investment Decisions Across Generations

PT Putri, M Simanjuntak
Journal of Consumer Sciences 5 (2), 102-123
2020
Sosialisasi Konsumen Cerdas di Desa Tenajar, Kecamatan Kertasemaya, Kabupaten Indramayu

R Novitasari, MS Rahman, M Simanjuntak
Jurnal Pusat Inovasi Masyarakat (PIM) 2 (3), 368‒371-368‒371
2020
The Rational Factors of Perceived Quality and Perceived Value as the Drivers of Customer Satisfaction and Brand Loyalty

V Susanti, U Sumarwan, M Simanjuntak, EZ Yusuf
BISNIS & BIROKRASI: Jurnal Ilmu Administrasi dan Organisasi 26 (3)
2020
GAYA PENGASUHAN OTORITER DAN PERMISIF SERTA TINGKAT STRES IBU SEBAGAI FAKTOR RISIKO GANGGUAN EMOSI DAN PERILAKU ANAK USIA SEKOLAH

S Sarifudin, D Hastuti, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 13 (2), 163-174
2020
The Effect of Atmosphere Perception, Perceived Value, And Hedonic Value on Consumer Loyalty Through The Service Quality of Warunk Upnormal

RA Kusmarini, U Sumarwan, M Simanjuntak
Indonesian Journal of Business and Entrepreneurship (IJBE) 6 (1), 53-53
2020
INTERGERATIONAL SELF CONCEPT, LIFE STYLE, MARKETING STRATEGY, AND IMPULSIVE BUYING

M Simanjuntak, DW Pramesty
Jurnal Ilmu Keluarga & Konsumen 13 (1), 87-98
2020
How to anticipate and manage customer satisfaction and brand loyalty by investigating emotional aspects in the B2B setting

V Susanti, U Sumarwan, M Simanjuntak, E Yusuf
Management Science Letters 10 (14), 3271-3278
2020
The Effect of Reputation on Online Repurchase Intention of Fruits/Vegetables in Indonesia With Emotional and Perceived Risk as Antecedent: Based on The Stimulus-Organism …

A Fikri, R Nurmalina, M Najib, M Simanjuntak
Jurnal Manajemen & Agribisnis 16 (2), 111
2019
MARKETING AUDIT OF EDUCATIONAL SERVICE COMPANY

M Surya, M Machfud, M Simanjuntak
Jurnal Aplikasi Manajemen 17 (4)
2019
RELIGIUSITAS, DUKUNGAN SOSIAL, STRES, DAN PENYESUAIAN WANITA BERCERAI

LYB Muhammad, I Muflikhati, M Simanjuntak
Jurnal Ilmu Keluarga & Konsumen 12 (3), 194-207
2019
ANALYSIS OF DISTRIBUTION EFFICIENCY ON BOTTLED WATER PRODUCT USING DATA ENVELOPMENT ANALYSIS METHOD

BS Harimurti, U Sumarwan, M Simanjuntak
Russian Journal of Agricultural and Socio-Economic Sciences 10 (94), 92-99
2019
Halal Food Purchase Behavior of Students from Three School Levels Using Theory of Planned Behavior Approach

M Simanjuntak, F Nasiha
Global J. Bus. Soc. Sci. Review 7 (3), 194-203
2019
The Influence of the Consumer’s Knowledge of Halal Foods and Purchasing towards Awareness Behavior

M Simanjuntak, C Murti
Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB …
2019
The Influence of Information Access, Knowledge, Perception of Family Planning’s Risks, and Husband’s Support on Interest of Using Contraception for Unmet Need Group

LN Yuliati, M Simanjuntak, O Oktriyanto
Jurnal Ilmu Keluarga & Konsumen 12 (2), 157-168
2019
ANALYSIS OF DISTRIBUTION EFFICIENCY ON BOTTLED WATER PRODUCT USING DATA ENVELOPMENT ANALYSIS METHOD

HB Samudra, S Ujang, S Megawati
Russian Journal of Agricultural and Socio-Economic Sciences 94 (10)
2019
MEASUREMENT MODEL OF BEHAVIORAL INTENTION TO SUBSCRIBE YOUTUBE CHANNEL CONTENT USING UTAUT 2 MODEL

PMK Nandika, S Megawati, YL Noor
Russian Journal of Agricultural and Socio-Economic Sciences 89 (5)
2019
CAR LOAN BEHAVIOR AND CUSTOMER RETENTION

PN Esa, S Megawati, YL Noor
Russian Journal of Agricultural and Socio-Economic Sciences 90 (6)
2019
SHOPPING BEHAVIOR OF INDONESIAN CUSTOMER IN MODERN RETAIL

FH Yulita, M Simanjuntak, B Sartono
Russian Journal of Agricultural and Socio-Economic Sciences 88 (4)
2019
Gaya Pengasuhan dan Tingkat Stres Ibu Terhadap Gangguan Emosi dan Perilaku Anak Usia Sekolah

D Hastuti, M Simanjuntak
IPB University
2019
BUILDING THE MODEL OF A RELATIONSHIP’S QUALITY: AN INVESTIGATION OF THE CHEMICAL INDUSTRY

A Samudro, U Sumarwan, M Simanjuntak, EZ Yusuf
MIX: Jurnal Ilmiah Manajemen 9 (3), 293278
2019
Family Resources Management in Cibanteng Village, Ciampea, Bogor District

R Rizkillah, M Simanjuntak
Journal of Family Sciences 3 (2), 55-66
2018
Allocation Of Expenditure Of Poor Family AS Arecipient Of Program Keluarga Harapan (Pkh)

R Rizkillah, M Simanjuntak
Journal of Family Sciences 3 (1), 41-52
2018
Meta-Analysis Study: Reading Behavior Of Food Products Label

U Sumarwan, M Simanjuntak, LN Yuliati
Journal of Consumer Sciences 2 (2), 26-40
2017
The Economic Pressure and Coping Strategy of the Family of Cash Conditional Transfer Recipients

M Simanjuntak
Journal of Family Sciences 1 (1), 39-49
2016
Monograf Pengembangan Instrumen: Indeks Keberdayaan Konsumen

M Simanjuntak
2015
No. Semester Kode Mata Kuliah Nama Mata Kuliah Kode Kelas Perguruan Tinggi
1 Ganjil 2019 SBI301 Komunikasi dan Diplomasi Global 2 Institut Pertanian Bogor
2 Ganjil 2019 SBI301 Komunikasi dan Diplomasi Global 1 Institut Pertanian Bogor
3 Ganjil 2019 SBI412 Keahlian dan Perangkat Konsultasi Bisnis 1 Institut Pertanian Bogor
  • Perhimpunan Ekonomi Pertanian Indonesia (PERHEPI)